Search results for: consumer Behavior
6448 Studying Frame-Resistant Steel Structures under Near Field Ground Motion
Authors: S. A. Hashemi, A. Khoshraftar
Abstract:
This paper presents the influence of the vertical seismic component on the non-linear dynamics analysis of three different structures. The subject structures were analyzed and designed according to recent codes. This paper considers three types of buildings: 5-, 10-, and 15-story buildings. The non-linear dynamics analysis of the structures with assuming elastic-perfectly-plastic behavior was performed using Ram Perform-3D software; the horizontal component was taken into consideration with and without the incorporation of the corresponding vertical component. Dynamic responses obtained for the horizontal component acting alone were compared with those obtained from the simultaneous application of both seismic components. The results show that the effect of the vertical component of the ground motion may increase the axial load significantly in the interior columns and consequently, the stories. The plastic mechanisms would be changed. The P-Delta effect is expected to increase. The punching base plate shear of the columns should be considered. Moreover, the vertical component increases the input energy when the structures exhibit inelastic behavior and are taller.Keywords: inelastic behavior, non-linear dynamic analysis, steel structure, vertical component
Procedia PDF Downloads 3176447 E-Pharmacy: An e-Commerce Approach for Buying Medicine Online in Saudi Arabia
Authors: Syed Asif Hassan, Tabrej Khan, Ibrahim Manssor Al Najar, Mohammed Nasser
Abstract:
The incredible accomplishment achieved by e-commerce in consumer durable area encouraged us to implement the online e-commerce model to tap the business benefits of electronic pharmacy in Saudi Arabia. The Kingdom of Saudi Arabia is famous for traditional herbal medicine. The rich heritage of traditional medicine has helped the mushrooming of regional pharmaceutical industries manufacturing drugs and other therapeutic against various diseases. However, the implementation of e-commerce in pharmacy has not been employed in the Kingdom of Saudi Arabia. The electronic pharmacy (E-Pharm) is an important sector that is flourishing across the globe and providing benefits of E-Pharm to the customers and suppliers all around the world. In this context, our web-based application of electronic pharmacy is the one of its kind in the Kingdom of Saudi Arabia. Surveys and personal interviews were used to identify key objectives of the proposed web-based portal. As per the findings of the surveys and personal interviews, following key objectives were identified: (a) The online platform will be used for ordering of prescription based medications for consumers. (b) The e-portal will provide space for pharmaceutical retailers who do not have an electronic platform to upload and sell their therapeutic products in an organized way. (c) The web portal will provide a tracking system to track the customer’s behavior like choice, offer, order, shipment, payment, etc. The web-based e-pharmacy portal will be developed using MySQL and PHP. The development of e-pharmacy web portal and e-prescription practices will not only improve the growth of electronic pharmacy but would also decrease the possibility of prescription alteration thus providing safety and improving the quality of service provided to the patient or consumers.Keywords: e-commerce, E-Pharm, MySQL, PHP
Procedia PDF Downloads 3996446 Behavior of the Masonry Infill in Structures Subjected to the Horizontal Loads
Authors: Mezigheche Nawel, Gouasmia Abdelhacine, Athmani Allaeddine, Merzoud Mouloud
Abstract:
Masonry infill walls are inevitable in the self-supporting structures, but their contribution in the resistance of earthquake loads is generally neglected in the structural analyses. The principal aim of this work through a numerical study of the behavior of masonry infill walls in structures subjected to horizontal load is to propose by finite elements numerical modeling, a more reliable approach, faster and close to reality. In this study, 3D finite element analysis was developed to study the behavior of masonry infill walls in structures subjected to horizontal load: The finite element software being used was ABAQUS, it is observed that more rigidity of the masonry filling is significant, more the structure is rigid, so we can conclude that the filling brings an additional rigidity to the structure not to be neglected. It is also observed that when the framework is subjected to horizontal loads, the framework separates from the filling on the level of the tended diagonal.Keywords: finite element, masonry infill walls, rigidity of the masonry, tended diagonal
Procedia PDF Downloads 4926445 Lagrangian Approach for Modeling Marine Litter Transport
Authors: Sarra Zaied, Arthur Bonpain, Pierre Yves Fravallo
Abstract:
The permanent supply of marine litter implies their accumulation in the oceans, which causes the presence of more compact wastes layers. Their Spatio-temporal distribution is never homogeneous and depends mainly on the hydrodynamic characteristics of the environment and the size and location of the wastes. As part of optimizing collect of marine plastic wastes, it is important to measure and monitor their evolution over time. For this, many research studies have been dedicated to describing the wastes behavior in order to identify their accumulation in oceans areas. Several models are therefore developed to understand the mechanisms that allow the accumulation and the displacements of marine litter. These models are able to accurately simulate the drift of wastes to study their behavior and stranding. However, these works aim to study the wastes behavior over a long period of time and not at the time of waste collection. This work investigates the transport of floating marine litter (FML) to provide basic information that can help in optimizing wastes collection by proposing a model for predicting their behavior during collection. The proposed study is based on a Lagrangian modeling approach that uses the main factors influencing the dynamics of the waste. The performance of the proposed method was assessed on real data collected from the Copernicus Marine Environment Monitoring Service (CMEMS). Evaluation results in the Java Sea (Indonesia) prove that the proposed model can effectively predict the position and the velocity of marine wastes during collection.Keywords: floating marine litter, lagrangian transport, particle-tracking model, wastes drift
Procedia PDF Downloads 1926444 Influence of Angular Position of Unbalanced Force on Crack Breathing Mechanism
Authors: Roselyn Zaman, Mobarak Hossain
Abstract:
A new mathematical model is developed to study crack breathing behavior considering effect of angular position of unbalanced force at different crack locations. Crack breathing behavior has been determined using effectual bending angle by studying the transient change of the crack area. Different crack breathing behavior of the unbalanced shaft has been observed for different combination of angular position of unbalanced force with crack location except crack locations 0.3L and 0.8335L, where L is the total length of the shaft, where unbalanced shaft behave completely like the balanced shaft. Based on different combination of angular position of unbalanced force with crack location, the stiffness of unbalanced shaft can be divided into three regions. An unbalanced shaft is overall stiffer than a balanced shaft when angular position of unbalance force is between 90° to 270° and crack located between 0.3L and 0.8335L, and it is overall flexible when the crack located in outside this crack region. On the other hand, it is overall flexible when angular position of unbalanced force is between 0° to 90° or 270° to 360° and crack located in middle region and it is overall stiffer for outside this crack region.Keywords: cracked shaft, crack location, shaft stiffness, unbalanced force, and unbalanced force orientation
Procedia PDF Downloads 2716443 Anisotropic Behavior of Sand Stabilized with Colloidal Silica
Authors: Eleni Maria Pavlopoulou, Vasiliki N. Georgiannou, Filippos C. Chortis
Abstract:
The response of M31 sand stabilized with colloidal silica (CS) aqueous gel is investigated in the laboratory. CS is introduced in the water regime, forming a hydrosol. The low viscosity hydrosol thickens in a controllable manner to form a stable, non-toxic gel; the gel fills the pore space, retains the pore water, and supports the grain structure. The role of colloidal silica on subsequent sand behavior is examined with the aid of direct shear, triaxial, and normal compression tests. Under the examined loading modes, while the strength of the treated sand is enhanced, its stiffness may reduce, and its compressibility increase. However, in most geotechnical problems, the loading conditions are complex, involving changes in both stress magnitude and direction. Rotation of principal stresses (σ1, σ2, σ3) in varying amounts expressed as angle α, (from α=0° to 90°) in concurrence with increasing shear stress loading is commonly encountered in soil structures such as foundations, embankments, underwater slopes. To assess the influence of anisotropy on the response of sands before and after their stabilization, hollow cylinder tests were performed. The behavior of stabilized sand is compared with the characteristic sand behavior, i.e., a reduction in peak stress ratio associated with a softer stress-strain response with the increasing angle a. The influence of the magnitude of the intermediate principal stress (σ2) on the mechanical response of treated and untreated sand is also examined.Keywords: anisotropy, colloidal silica, laboratory tests, sands, soil stabilization
Procedia PDF Downloads 1366442 Analysis of Cardiac Health Using Chaotic Theory
Authors: Chandra Mukherjee
Abstract:
The prevalent knowledge of the biological systems is based on the standard scientific perception of natural equilibrium, determination and predictability. Recently, a rethinking of concepts was presented and a new scientific perspective emerged that involves complexity theory with deterministic chaos theory, nonlinear dynamics and theory of fractals. The unpredictability of the chaotic processes probably would change our understanding of diseases and their management. The mathematical definition of chaos is defined by deterministic behavior with irregular patterns that obey mathematical equations which are critically dependent on initial conditions. The chaos theory is the branch of sciences with an interest in nonlinear dynamics, fractals, bifurcations, periodic oscillations and complexity. Recently, the biomedical interest for this scientific field made these mathematical concepts available to medical researchers and practitioners. Any biological network system is considered to have a nominal state, which is recognized as a homeostatic state. In reality, the different physiological systems are not under normal conditions in a stable state of homeostatic balance, but they are in a dynamically stable state with a chaotic behavior and complexity. Biological systems like heart rhythm and brain electrical activity are dynamical systems that can be classified as chaotic systems with sensitive dependence on initial conditions. In biological systems, the state of a disease is characterized by a loss of the complexity and chaotic behavior, and by the presence of pathological periodicity and regulatory behavior. The failure or the collapse of nonlinear dynamics is an indication of disease rather than a characteristic of health.Keywords: HRV, HRVI, LF, HF, DII
Procedia PDF Downloads 4286441 Reproductive Health Behavior and Nutritional Status of Plain Land Ethnic Women in Bangladesh
Authors: Zainal Abedin
Abstract:
Introduction: Reproductive health is one of the major priorities of global health and is a fundamental and inalienable part of women’s health due to childbearing, and it is closely associated with nutritional status. Objective: This study was done to assess reproductive health behavior and nutritional status of reproductive-age ethnic women residing in plain land. Method: It was a cross-sectional study conducted among conveniently selected 120 reproductive-aged ethnic women at three Upazila of Rajshahi District. Nutritional status was determined by the WHO cut-off value of BMI for the Asian population. Results: About 88% of respondents noticed that they seek treatment in response to disease, and most of them seek treatment from the pharmacy attendant. Two-thirds of women used contraceptives, and 76% of women received antenatal care visits from Govt health centers, private clinics, and NGO clinics, but 86% of respondents delivered at home. In terms of nutritional status, 70% were normal, 23% underweight, and 7% overweight. Conclusion: Though most of them were normal regarding nutritional status but one-fourth were still underweight. Local pharmacy/quack-dependent treatment should be reduced.Keywords: reproductive health behavior, nutritional status, plain land, ethnic women
Procedia PDF Downloads 846440 Web Proxy Detection via Bipartite Graphs and One-Mode Projections
Authors: Zhipeng Chen, Peng Zhang, Qingyun Liu, Li Guo
Abstract:
With the Internet becoming the dominant channel for business and life, many IPs are increasingly masked using web proxies for illegal purposes such as propagating malware, impersonate phishing pages to steal sensitive data or redirect victims to other malicious targets. Moreover, as Internet traffic continues to grow in size and complexity, it has become an increasingly challenging task to detect the proxy service due to their dynamic update and high anonymity. In this paper, we present an approach based on behavioral graph analysis to study the behavior similarity of web proxy users. Specifically, we use bipartite graphs to model host communications from network traffic and build one-mode projections of bipartite graphs for discovering social-behavior similarity of web proxy users. Based on the similarity matrices of end-users from the derived one-mode projection graphs, we apply a simple yet effective spectral clustering algorithm to discover the inherent web proxy users behavior clusters. The web proxy URL may vary from time to time. Still, the inherent interest would not. So, based on the intuition, by dint of our private tools implemented by WebDriver, we examine whether the top URLs visited by the web proxy users are web proxies. Our experiment results based on real datasets show that the behavior clusters not only reduce the number of URLs analysis but also provide an effective way to detect the web proxies, especially for the unknown web proxies.Keywords: bipartite graph, one-mode projection, clustering, web proxy detection
Procedia PDF Downloads 2466439 Beliefs about the God of the Other in Intergroup Conflict: Experimental Results from Israel and Palestine
Authors: Crystal Shackleford, Michael Pasek, Allon Vishkin, Jeremy Ginges
Abstract:
In the Middle East, conflict is often viewed as religiously motivated. In this context, an important question is how we think the religion of the other drives their behavior. If people see conflicts as religious, they may expect the belief of the other to motivate intergroup bias. Beliefs about the motivations of the other impact how we engage with them. Conflict may result if actors believe the other’s religion promotes parochialism. To examine how actors on the ground in Israel-Palestine think about the God of the other as it relates to the other’s behavior towards them, we ran two studies in winter 2019 with an online sample of Jewish Israelis and fieldwork with Palestinians in the West Bank. We asked participants to predict the behavior of an outgroup member participating in an economic game task, dividing the money between themselves and another person, who is either an ingroup or outgroup member. Our experimental manipulation asks participants to predict the behavior of the other when the other is thinking of their God. Both Israelis and Palestinians believed outgroup members would show in-group favoritism, and that group members would give more to their in-group when thinking of their God. We also found that participants thought outgroup members would give more to their own ingroup when thinking of God. In other words, Palestinians predicted that Israelis would give more to fellow Israelis when thinking of God, but also more to Palestinians. Our results suggest that religious belief is seen to promote universal moral reasoning, even in a context with over 70 years of intense conflict. More broadly, this challenges the narrative that religion necessarily motivates intractable conflict.Keywords: conflict, psychology, religion, meta-cognition, morality
Procedia PDF Downloads 1406438 Unravelling Cross-Commodity Price Transmission Dynamics between Coastal and Freshwater Fish Species in Bangladesh: A Structural VAR Analysis
Authors: Farhana Arefeen Mila, Luis Emilio Morales, Nam Hoang, Sujana Adapa, Garry Griffith
Abstract:
This study investigates the existence of price transmission asymmetries and imperfections among the coastal and freshwater fish species in Bangladesh. Using a Structural Vector Autoregression (SVAR) model, we explore how price changes in one fish species impact the prices of others in the retail market. Monthly data from the Department of Agricultural Marketing (DAM) covering the period from 2012 to 2023 was analyzed. Price series were detrended using the Hodrick-Prescott filter, and unit root tests confirmed stationarity after detrending. The findings indicate that there are significant interdependencies and asymmetries in price transmission, particularly the strong influence of Hilsha on the broader fish market. Hilsha’s price shocks generate immediate responses across other species, reflecting its cultural and economic importance. Silver Pomfret demonstrates some independence but is still affected by broader market fluctuations, particularly those involving Hilsha. Meanwhile, Rohu and Catla exhibit high interdependence, where price changes in one species closely impact the other, underscoring their substitutable nature in consumer preferences. These findings emphasize the need for joint interventions and market monitoring to stabilize prices effectively. Stakeholders are encouraged to monitor Hilsha’s market, consider coordinated interventions for Rohu and Catla, and establish data-sharing partnerships to enhance market stability. Additionally, promoting consumer awareness of price trends and sustainable practices can further support market resilience and long-term sustainability in the fisheries sector.Keywords: price transmission, cross commodity, fish, Bangladesh, CCF, SVAR, IRF
Procedia PDF Downloads 156437 Low-Level Forced and Ambient Vibration Tests on URM Building Strengthened by Dampers
Authors: Rafik Taleb, Farid Bouriche, Mehdi Boukri, Fouad Kehila
Abstract:
The aim of the paper is to investigate the dynamic behavior of an unreinforced masonry (URM) building strengthened by DC-90 dampers by ambient and low-level forced vibration tests. Ambient and forced vibration techniques are usually applied to reinforced concrete or steel buildings to understand and identify their dynamic behavior, however, less is known about their applicability for masonry buildings. Ambient vibrations were measured before and after strengthening of the URM building by DC-90 dampers system. For forced vibration test, a series of low amplitude steady state harmonic forced vibration tests were conducted after strengthening using eccentric mass shaker. The resonant frequency curves, mode shapes and damping coefficients as well as stress distribution in the steel braces of the DC-90 dampers have been investigated and could be defined. It was shown that the dynamic behavior of the masonry building, even if not regular and with deformable floors, can be effectively represented. It can be concluded that the strengthening of the building does not change the dynamic properties of the building due to the fact of low amplitude excitation which do not activate the dampers.Keywords: ambient vibrations, masonry buildings, forced vibrations, structural dynamic identification
Procedia PDF Downloads 4106436 Durability and Early-Age Behavior of Sprayed Concrete with an Expansion Admixture
Authors: Kyong-Ku Yun, Kyeo-Re Lee, Kyong Namkung, Seung-Yeon Han, Pan-Gil Choi
Abstract:
Sprayed concrete is a way to spray a concrete using a machinery with high air pressure. There are insufficient studies on the durability and early-age behavior of sprayed concrete using high quality expansion agent. A series of an experiment were executed with 5 varying expansion agent replacement rates, while all the other conditions were kept constant, including cement binder content and water-cement ratio. The tests includes early-age shrinkage test, rapid chloride permeability test, and image analysis of air void structure. The early-age expansion test with the variation of expansion agent show that the expansion strain increases as the ratio of expansion agent increases. The rapid chloride permeability test shows that it decrease as the expansion agent increase. Therefore, expansion agent affects into the rapid chloride permeability in a better way. As expansion agent content increased, spacing factor slightly decreased while specific surface kept relatively stable. As a results, the optimum ratio of expansion agent would be selected between 7 % and 11%.Keywords: sprayed concrete, durability, early-age behavior, expansion admixture
Procedia PDF Downloads 5076435 The Role of Product’s Aesthetic Criteria in Customer Behavior: An Approach on Design Process
Authors: Mozhgan Sabzehparvar, Mohammad Montazeri, Mahdie Jafarnejad Shahri, Neda Boroumandi, Shakib Alipour, Hamide Torabi, Zahra Dehghani
Abstract:
In this article, the aesthetic criteria, which are regarded as the key factors in the product development, and design process are carefully taken into account and an attempt has been made to extract the influential concepts in successful product design. This review article was conducted from 22.05.2021 to 22.06.2021, recent published paper in English (2017-2021) in three search engines of JSTOR, IEEE, and EMERALD were selected. The selected main keywords in our search were "Customer, Behavior, Aesthetics, Marketing and Product". During the screenings, 21 articles were analyzed. The aesthetic criteria play a role in increasing the power of choice, loyalty, satisfaction and purchase intention of the customers. Also, product design has a positive effect on the customers’ perception of aesthetics and acts effectively on customer behavior. Aesthetics has a significant relationship with the customer's intention to buy products and can make the product popular and satisfy people.Keywords: product design, design process, customer behaviour, aesthetic, marketing
Procedia PDF Downloads 916434 Exploration of Cone Foam Breaker Behavior Using Computational Fluid Dynamic
Authors: G. St-Pierre-Lemieux, E. Askari Mahvelati, D. Groleau, P. Proulx
Abstract:
Mathematical modeling has become an important tool for the study of foam behavior. Computational Fluid Dynamic (CFD) can be used to investigate the behavior of foam around foam breakers to better understand the mechanisms leading to the ‘destruction’ of foam. The focus of this investigation was the simple cone foam breaker, whose performance has been identified in numerous studies. While the optimal pumping angle is known from the literature, the contribution of pressure drop, shearing, and centrifugal forces to the foam syneresis are subject to speculation. This work provides a screening of those factors against changes in the cone angle and foam rheology. The CFD simulation was made with the open source OpenFOAM toolkits on a full three-dimensional model discretized using hexahedral cells. The geometry was generated using a python script then meshed with blockMesh. The OpenFOAM Volume Of Fluid (VOF) method was used (interFOAM) to obtain a detailed description of the interfacial forces, and the model k-omega SST was used to calculate the turbulence fields. The cone configuration allows the use of a rotating wall boundary condition. In each case, a pair of immiscible fluids, foam/air or water/air was used. The foam was modeled as a shear thinning (Herschel-Buckley) fluid. The results were compared to our measurements and to results found in the literature, first by computing the pumping rate of the cone, and second by the liquid break-up at the exit of the cone. A 3D printed version of the cones submerged in foam (shaving cream or soap solution) and water, at speeds varying between 400 RPM and 1500 RPM, was also used to validate the modeling results by calculating the torque exerted on the shaft. While most of the literature is focusing on cone behavior using Newtonian fluids, this works explore its behavior in shear thinning fluid which better reflects foam apparent rheology. Those simulations bring new light on the cone behavior within the foam and allow the computation of shearing, pressure, and velocity of the fluid, enabling to better evaluate the efficiency of the cones as foam breakers. This study contributes to clarify the mechanisms behind foam breaker performances, at least in part, using modern CFD techniques.Keywords: bioreactor, CFD, foam breaker, foam mitigation, OpenFOAM
Procedia PDF Downloads 2066433 Reproductive Behavior of Caspian Red Deer (Cervus Elaphus Maral) in Wildlife Refuge of Semeskande, Sari
Authors: Behrang Ekrami, Amin Tamadon
Abstract:
Caspian red deer or maral (Cervus elaphus maral) is a ruminant from the family of Cervidae. Maintenance and protection of maral requires knowing the behavioral, physiological, environmental characteristics and factors harmful to this species. In this article, reproductive and behavioral traits of this species in both sexes are presented based on observations and the available records of protected deer in Wildlife Refuge of Semeskande, Sari (one of the sites that preserve the maral in the Free Zones of Hyrcanian forest) from 2006 to 2011. Hart characteristics including sexual behavior, apparent changes during reproductive season and reproductive physiology; and hind characteristics including of ovulation, reproductive cycle, mating, pregnancy and parturition, have been evaluated. Identification of maral reproductive characteristics in Wildlife Refuge of Semeskande, Sari is one of the most important information requirements to preserve and breed this species and will open up new routes for performing new methods of reproduction of this species in Iran wildlife parks or other refuge areas.Keywords: caspian red deer, reproduction, behavior, Iran
Procedia PDF Downloads 4906432 Anonymous Gel-Fluid Transition of Solid Supported Lipids
Authors: Asma Poursoroush
Abstract:
Solid-supported lipid bilayers are often used as a simple model for studies of biological membranes. The presence of a solid substrate that interacts attractively with lipid head-groups is expected to affect the phase behavior of the supported bilayer. Molecular dynamics simulations of a coarse-grained model are thus performed to investigate the phase behavior of supported one-component lipid bilayer membranes. Our results show that the attraction of the lipid head groups to the substrate leads to a phase behavior that is different from that of a free standing lipid bilayer. In particular, we found that the phase behaviors of the two leaflets are decoupled in the presence of a substrate. The proximal leaflet undergoes a clear gel-to-fluid phase transition at a temperature lower than that of a free standing bilayer, and that decreases with increasing strength of the substrate-lipid attraction. The distal leaflet, however, undergoes a change from a homogeneous liquid phase at high temperatures to a heterogeneous state consisting of small liquid and gel domains, with the average size of the gel domains that increases with decreasing temperature. While the chain order parameter of the proximal leaflet clearly shows a gel-fluid phase transition, the chain order parameter of the distal leaflet does not exhibit a clear phase transition. The decoupling in the phase behavior of the two leaflets is due to a non-symmteric lipid distribution in the two leaflets resulting from the presence of the substrate.Keywords: membrane, substrate, molecular dynamics, simulation
Procedia PDF Downloads 1976431 Comparative Assessment of Finite Element Methodologies for Predicting Post-Buckling Collapse in Stiffened Carbon Fiber-Reinforced Plastic (CFRP) Panels
Authors: Naresh Reddy Kolanu
Abstract:
The stability and collapse behavior of thin-walled composite structures, particularly carbon fiber-reinforced plastic (CFRP) panels, are paramount concerns for structural designers. Accurate prediction of collapse loads necessitates precise modeling of damage evolution in the post-buckling regime. This study conducts a comparative assessment of various finite element (FE) methodologies employed in predicting post-buckling collapse in stiffened CFRP panels. A systematic approach is adopted, wherein FE models with various damage capabilities are constructed and analyzed. The study investigates the influence of interacting intra- and interlaminar damage modes on the post-buckling response and failure behavior of the stiffened CFRP structure. Additionally, the capabilities of shell and brick FE-based models are evaluated and compared to determine their effectiveness in capturing the complex collapse behavior. Conclusions are drawn through quantitative comparison with experimental results, focusing on post-buckling response and collapse load. This comprehensive evaluation provides insights into the most effective FE methodologies for accurately predicting the collapse behavior of stiffened CFRP panels, thereby aiding structural designers in enhancing the stability and safety of composite structures.Keywords: CFRP stiffened panels, delamination, Hashin’s failure, post-buckling, progressive damage model
Procedia PDF Downloads 446430 The Moderating Effect of Organizational Commitment in the Relationship between Emotional Intelligence and Work Outcomes
Authors: Ali Muhammad
Abstract:
The purpose of this study is to determine the moderating of effect of organizational commitment in the relationship between emotional intelligence and work outcomes. The study presents a new model to explain the mechanism through which emotional intelligence influences work outcomes. The model includes emotional intelligence as an independent variable, organizational commitment as a moderating variable, and work performance, job involvement, job satisfaction, organizational citizenship behavior, and intention to leave as dependent variables. A sample of 208 employees working in eight Kuwaiti business organizations (from industrial, banking, service, and financial sectors) were surveyed, and data was analyzed using structural equation modeling. Results indicate that emotional intelligence is positively associated with organizational commitment and that the positive effect of emotional intelligence on job involvement and organizational citizenship behavior is moderated by organizational commitment. The results of the current study are discussed and are compared to the results of previous studies in this area. Finally, the directions for future research are suggested.Keywords: emotional intelligence, organizational commitment, job involvement, job satisfaction, organizational citizenship behavior, intention to leave
Procedia PDF Downloads 3196429 Copywriting and the Creative Edge
Authors: Dandeswar Bisoyi, Preeti Yadav, Utpal Barua
Abstract:
This study address particular way that verbal information can affect the processing of positive and interesting qualities which help in making the brand attractive to the consumer. Also, it address the development of a communication strategy which is a very important part of the marketing plan we have to take into account many factors. Out of all the product strengths, the strategy has to outline one marked differential which will drive our brand. This is the fundamental base on which the entire creative strategy will be big idea-based.Keywords: copy writing, advertisement, marketing, branding, recall
Procedia PDF Downloads 5826428 Investigation of Flow Behavior inside the Single Channel Catalytic Combustor for Lean Mixture
Authors: Kumaresh Selvakumar, Man Young Kim
Abstract:
Catalytic combustor substantially reduces emission entailing fuel-air premixing at very low equivalence ratios. The catalytic combustion of natural gas has the potential to become sufficiently active at light off temperature by the convection of heat from the catalyst surface. Only one channel is selected to investigate both the gas and surface reactions in the catalyst bed because of the honeycomb structure of the catalytic combustor. The objective of the present study is to find the methane catalytic combustion behavior inside the catalytic combustor, where the gas phase kinetics is employed by homogeneous methane combustion and surface chemistry is described with the heterogeneous catalysis of the oxidation of methane on a platinum catalyst. The reaction of the premixed mixture in the catalytic regime improves flame stability with complete combustion for lower operating flame temperature. An overview of the flow behavior is presented inside the single channel catalytic combustor including the operation of catalytic combustion with various F/A ratios and premixed inlet temperature.Keywords: catalytic combustor, equivalence ratios, flame temperature, heterogeneous catalysis, homogeneous combustion
Procedia PDF Downloads 2646427 An Experimental Investigation on the Droplet Behavior Impacting a Hot Surface above the Leidenfrost Temperature
Authors: Khaleel Sami Hamdan, Dong-Eok Kim, Sang-Ki Moon
Abstract:
An appropriate model to predict the size of the droplets resulting from the break-up with the structures will help in a better understanding and modeling of the two-phase flow calculations in the simulation of a reactor core loss-of-coolant accident (LOCA). A droplet behavior impacting on a hot surface above the Leidenfrost temperature was investigated. Droplets of known size and velocity were impacted to an inclined plate of hot temperature, and the behavior of the droplets was observed by a high-speed camera. It was found that for droplets of Weber number higher than a certain value, the higher the Weber number of the droplet the smaller the secondary droplets. The COBRA-TF model over-predicted the measured secondary droplet sizes obtained by the present experiment. A simple model for the secondary droplet size was proposed using the mass conservation equation. The maximum spreading diameter of the droplets was also compared to previous correlations and a fairly good agreement was found. A better prediction of the heat transfer in the case of LOCA can be obtained with the presented model.Keywords: break-up, droplet, impact, inclined hot plate, Leidenfrost temperature, LOCA
Procedia PDF Downloads 3996426 The Effect of Adding Microsilica on the Rheological Behavior and Injectability of the Paste in the Injection Molding of Silica-Based Ceramic Cores
Authors: Arghavan Kazemi, Hossein Radipour
Abstract:
Microsilica (silica foam) is a byproduct of ferrosilicon production and silicon metal. Microsilica particles have a spherical shape, an average diameter of 0.15 µm, and a specific surface area of 15-25 m². g-¹. The overall density of this material is 150-700 kg.m-³. Many researchers have investigated the effect of adding microsilica on the flow properties of cement mixtures. This paper investigated the effect of adding microsilica on the flow behavior and injectability of silica-based paste. For this purpose, different percentages of microsilica have been used to prepare the paste. The rheometric test was performed on all the samples with different percentages of microsilica additives using an MCR300 rotary viscometer at a temperature of 70°C. In addition, the ability to inject pastes containing different amounts of microsilica at pressures of 25, 40, 50, and (bar) 60 at constant temperature and flow in a mold with dimensions of 80 × 80 × 0.5 mm³ has been investigated. Then, the effect of microsilica addition on the strength, porosity percentage, and leachability of the sintered core was studied. The results show that the rheological behavior of the paste is pseudoplastic; also, the silane index decreases with the increase in the percentage of microsilica addition, and the viscosity increases. On the other hand, the addition of microsilica has led to the appearance of thixotropic in the paste. By increasing the amount of microsilica, the injectability has significantly improved at low pressures. The strength of the sintered core increases with the increase of microsilica and the amount of remaining porosity and leachability decreases.Keywords: microsilica, rheological behavior, injectability, injection molding, silica-based ceramic cores, leachability
Procedia PDF Downloads 386425 Evaluation of the Impact of Infill Wall Layout in Plan and/or Elevation on the Seismic Behavior of 3D Reinforced Concrete Structures
Authors: Salah Guettala, Nesreddine Djafarhenni, Akram Khelaifia, Rachid Chebili
Abstract:
This study assesses the impact of infill walls' layout in both plan and elevation on the seismic behavior of a 3D reinforced concrete structure situated in a high seismic zone. A pushover analysis is conducted to evaluate the structure's seismic performance with various infill wall layouts, considering capacity curves, absorbed energy, inter-story drift, and performance levels. Additionally, torsional effects on the structure are examined through linear dynamic analysis. Fiber-section-based macro-modeling is utilized to simulate the behavior of infill walls. The findings indicate that the presence of infill walls enhances lateral stiffness and alters structural behavior. Moreover, the study highlights the importance of considering the effects of infill wall layout, as non-uniform layouts can degrade building performance post-earthquake, increasing inter-story drift and risk of damage or collapse. To mitigate such risks, buildings should adopt a uniform infill wall layout. Furthermore, asymmetrical placement of masonry infill walls introduces additional torsional forces, particularly when there's a lack of such walls on the first story, potentially leading to irregular stiffness and soft-story phenomena.Keywords: RC structures, infll walls’ layout, pushover analysis, macro-model, fiber plastic hinge, torsion
Procedia PDF Downloads 646424 Creating Positive Learning Environment
Authors: Samia Hassan, Fouzia Latif
Abstract:
In many countries, education is still far from being a knowledge industry in the sense of own practices that are not yet being transformed by knowledge about the efficacy of those practices. The core question of this paper is why students get bored in class? Have we balanced between the creation and advancement of an engaging learning community and effective learning environment? And between, giving kids confidence to achieve their maximum and potential goals, we sand managing student’s behavior. We conclude that creating a positive learning environment enhances opportunities for young children to feel safe, secure, and to supported in order to do their best learning. Many factors can use in classrooms aid to the positive environment like course content, class preparation, and behavior.Keywords: effective, environment, learning, positive
Procedia PDF Downloads 5776423 Numerical Evaluation of the Flow Behavior inside the Scrubber Unit with Engine Exhaust Pipe
Authors: Kumaresh Selvakumar, Man Young Kim
Abstract:
A wet scrubber is an air pollution control device that removes particulate matter and acid gases from waste gas streams found in marine engine exhaust. If the flue gases in the exhaust is employed for CFD simulation, it makes the problem complicate due to the involvement of emissions. Owing to the fact, the scrubber system in this paper is handled with appropriate approach by designing with the flow properties of hot air and water droplet injections to evaluate the flow behavior inside the system. Since the wet scrubber has the capability of operating over wide range of mixture compositions, the current scrubber model with the designing approach doesn’t deviate from the actual behavior of the system. The scrubber design is constructed with engine exhaust pipe with the purpose of measuring the flow properties inside the scrubber by the influence of exhaust pipe characteristics. The flow properties are computed by the thermodynamic variables such as temperature and pressure with the flow velocity. In this work, numerical analyses have been conducted for the flow of fluid in the scrubber system through CFD technique.Keywords: wet scrubber, water droplet injections, thermodynamic variables, CFD technique
Procedia PDF Downloads 3456422 Investigating the Role of Lactiplantibacillus Plantarum vs. Spontaneous Fermentation in Improving Nutritional and Consumer Safety of the Fermented White Cabbage Sprouts
Authors: Anam Layla, Qamar Abbas Syed, Tahir Zahoor, Muhammad Shahid
Abstract:
Brassicaceae sprouts are promising candidates for functional food because of their unique phytochemistry and high nutrient density compared to their seeds and matured vegetables. Despite being admired for their health-promoting properties, white cabbage sprouts have been least explored for their nutritional significance and behavior to lactic acid fermentation. This study aimed to investigate the role of lactic acid fermentation i.e., inoculum vs. spontaneous, in reducing intrinsic toxicants load and improving nutrients delivering potential of the white cabbage sprouts. White cabbage sprouts with a 5 – 7 cm average size were processed as raw, blanched, Lactiplantibacillus plantarum inoculated fermentation and spontaneous fermentation. Plant material was dehydrated at 40˚C and evaluated for microbiological quality, macronutrients, minerals, and anti-nutrient contents. The results indicate L. plantarum inoculum fermentation of blanched cabbage sprouts (IF-BCS) to increase lactic acid bacteria count of the sprouts from 0.97 to 8.47 log CFU/g. Compared with the raw cabbage sprouts (RCS), inoculum fermented-raw cabbage sprouts (IF-RCS), and spontaneous fermented-raw cabbage sprouts (SF-RCS), the highest content of Ca (447 mg/ 100g d.w.), Mg (204 mg/100g d.w.), Fe (9.3 mg/100g d.w.), Zn (5 mg/100g d.w.) and Cu (0.5 mg/100g d.w.) were recorded in IF-BCS. L. plantarum led fermentation of BCS demonstrated a reduction in phytates, tannins, and oxalates contents at a rate of 42%, 66%, and 53%, respectively, while standalone lactic acid fermentation of the raw sprouts reduced the burden of anti-nutrients in a range between 32 to 56%. The results suggest L. plantarum led lactic acid fermentation coupled with sprouts blanching is the most promising way to improve the nutritional quality and safety of the white cabbage sprouts.Keywords: lactic acid fermentation, anti-nutrients, mineral content, nutritional quality
Procedia PDF Downloads 596421 Beyond Baudrillard: A Critical Intersection between Semiotics and Materialism
Authors: Francesco Piluso
Abstract:
Nowadays, to restore the deconstructive power of semiotics implies a critical analysis of neoliberal ideology, and, even more critically, a confrontation with materialist perspective. The theoretical path of Jean Baudrillard is crucial to understand the ambivalence of this intersection. A semiotic critique of Baudrillard’s work, through tools of both structuralism and interpretative semiotics, has the aim to give materialism a new consistent semiotic approach and vice-versa. According to Baudrillard, the commodity form is characterized by the same abstract and systemic logic of the sign-form, in which the production of the signified (use-value) is a mere ideological mean for the reproduction of the signifiers-chain (exchange-value). Nevertheless, this parallelism is broken by the author himself: if the use-value is deconstructed in its relative logic, the signified and the referent, both as discrete and positive elements, are collapsed on the same plane at the shadows of the signified forms. These divergent considerations lead Baudrillard to the same crucial point: the dismissal of the material world, replaced by the hyperreality as reproduction of a semiotic (genetic) Code. The stress on the concept of form, as an epistemological and semiotic tool to analyse the construction of values in the consumer society, has led to the Code as its ontological drift. In other words, Baudrillard seems to enclose consumer society (and reality) in this immanent and self-fetishized world of signs–an ideological perspective that mystifies the gravity of the material relationships between Northern-Western World and Third World. The notion of Encyclopaedia by Umberto Eco is the key to overturn the relationship of immanence/transcendence between the Code and the economic political of the sign, by understanding the former as an ideological plane within the encyclopedia itself. Therefore, rather than building semiotic (hyper)realities, semiotics has to deal with materialism in terms of material relationships of power which are mystified and reproduced through such ideological ontologies of signs.Keywords: Baudrillard, Code, Eco, Encyclopaedia, epistemology vs. ontology, semiotics vs. materialism
Procedia PDF Downloads 1666420 Andrea's Lifestyle Changes in Lauren Weisberger's 'The Devil Wears Prada'
Authors: Dini Riandini
Abstract:
The research is aimed to find out the causes and effect of Andrea’s lifestyle changes and the other factors that contribute to Andrea’s lifestyle changes which influence Andrea’s behavior and personality in The Devil Wears Prada novel. The method of this research is descriptive qualitative method. Theory of Anderson (1999) about social psychology is used to figure out Andrea’s lifestyle changes. Lifestyle changes are influenced by social and environment in which people live. Andrea changes her lifestyle from simple to luxurious because of society and environment in which she lives. Social interaction creates humans’ lifestyles which influence their personality and behavior.Keywords: lifestyle, lifestyle changes, personality, behaviour
Procedia PDF Downloads 3296419 Investigation of Tribological Behavior of Electrodeposited Cr, Co-Cr and Co-Cr/Tio2 Nano-Composite Coatings
Authors: S. Mahdavi, S.R. Allahkaram
Abstract:
Electrodeposition is a simple and economic technique for precision coating of different shaped substrates with pure metal, alloy or composite films. Dc electrodeposition was used to produce Cr, Co-Cr and Co-Cr/TiO2 nano-composite coatings from Cr(III) based electrolytes onto 316L SS substrates. The effects of TiO2 nano-particles concentration on co-deposition of these particles along with Cr content and microhardness of the coatings were investigated. Morphology of the Cr, Co-Cr and Co-Cr/TiO2 coatings besides their tribological behavior were studied. The results showed that increment of TiO2 nano-particles concentration from 0 to 30 g L-1 in the bath increased their co-deposition and Cr content of the coatings from 0 to 3.5 wt.% and from 23.7 to 31.2 wt.%, respectively. Microhardness of Cr coating was about 920 Hv which was higher than Co-Cr and even Co-Cr/TiO2 films. Microhardness of Co-Cr and Co-Cr/TiO2 coatings were improved by increasing their Cr and TiO2 content. All the coatings had nodular morphology and contained microcracks. Nodules sizes and the number of microcracks in the alloy and composite coatings were lower than the Cr film. Wear results revealed that the Co-Cr/TiO2 coating had the lowest wear loss between all the samples, while the Cr film had the worst wear resistance.Keywords: Co-Cr alloy, electrodeposition, nano-composite, tribological behavior, trivalent chromium
Procedia PDF Downloads 489