Search results for: M. Y. Jamaliah

Authors: Jamaliah Mohd. Yusof, Rosidah Musa, Sofiah Abd. Rahman

Abstract:

With previous studies that examined the importance of functional store image and CSR, this study is aimed at examining their effects in the self-congruity model in influencing store loyalty. In particular, this study developed and tested a structural model in the context of retailing industry on the self-congruity theory. Whilst much of the self-congruity studies have incorporated functional store image, there has been lack of studies that examined social responsibility image of retail stores in the self-congruity studies. Findings indicate that self-congruity influence on store loyalty was mediated by both functional store image and social responsibility image. In influencing store loyalty, the findings have shown that social responsibility image has a stronger influence on store loyalty than functional store image. This study offers important findings and implications for future research as it presents a new framework on the importance of social responsibility image.

Keywords: Self-congruity, functional store image, social responsibility image, store loyalty

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Authors: M. Nashriyah, A. R. Shamsiah, M. Salmah, S. Misman, M. N. Maizatul Akmam, M. Y. Jamaliah, M. Mazleha

Abstract:

Growth and mineral nutrient elemental content were studied in Mokara chark kuan pink terrestrial orchid and wild Lantana camara weed agroecosystem. The treated subplots were encircled with L. camara plants and sprayed weekly with L. camara 10% leaf aqueous extract. Allelopathic interactions were possible through extensive invading root of L. camara plants into the treated orchid subplots and weekly L. camara leaf aqueous extract sprayings. Orchid growth was not significantly different in between the control and treated plots, but chlorosis and yellowish patches of leaves were observed in control orchid leaves. Nitrogen content in L. camara leaf was significantly higher than in orchid leaf, the order of importance of mineral nutrient contents in L. camara leaf was K>Mg>Na>N. In treated orchid leaf, the order of importance was N>K>Mg>Na. Orchid leaf N content from the treated plot was higher than control, but Mg and Na contents were almost similar.

Keywords: Growth, Lantana camara, mineral nutrient elements, Mokara chark kuan pink orchid.

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