Artificial Intelligence in Management Simulators

Authors: Nuno Biga

Abstract:

Artificial Intelligence (AI) has the potential to transform management in a number of impactful ways. It allows machines to interpret information to find patterns in large volumes of data and learn from context analysis, optimize operations, make predictions sensitive to each specific situation and support data-based decision-making. The introduction of an “artificial brain” into the organization also allows it to learn from complex information and data provided by those who train it, namely its users. The “Mastering” Serious Game introduces the concept of a context-sensitive “Virtual Assistant” (VA), which provides users with useful suggestions for optimizing processes and creating value for stakeholders. The VA helps to identify in real time the bottleneck(s) in the operations system so that it is possible to act on them quickly, the resources that should be multi-skilled to make the system more efficient and in which specific processes it might be advantageous to partner with another team(s). The possible solutions are evaluated using the Key Performance Indicators (KPIs) considered in the Balanced Scorecard (BSC), allowing actions to be monitored to guide the (re)definition of future strategies. This paper is built on the BIGAMES© simulator and presents the conceptual AI model developed and demonstrated through a pilot project (BIG-AI). Each Virtual Assisted BIGAME is a management simulator developed by the author that guides operational and strategic decision making, providing users with useful information in the form of management recommendations that make it possible to predict the actual outcome of different alternative management strategic actions. The pilot project developed incorporates results from 12 editions of the BIGAME A&E that took place between 2017 and 2022 at AESE Business School, based on the compilation of data that allows establishing causal relationships between decisions taken and results obtained. Systemic analysis and data interpretation are enhanced in Assisted-BIGAMES through a computer application that the players can use. The role of each team's AV is to guide the players to be more effective in their decision-making, providing recommendations based on AI methods. It is important to note that the AV's suggestions for action can be accepted or rejected by the coaches of each team, as they must take into account their own experience and knowledge to support their decision-making. The “Serious Game Coordinator” is responsible for supporting the players with whom he debates points of view that help make decision-making more robust. All inputs must be analyzed and evaluated by each team, which must add “Emotional Intelligence” - an essential component missing from the machine learning process. The preliminary results obtained in “Mastering” show that the introduction of AV allows for faster learning of the decision-making process.

Keywords: Artificial Intelligence, AI, Balanced Scorecard, Gamification, Key Performance Indicators, KPIs, Machine Learning, ML, Management Simulators, Serious Games, Virtual Assistant.

References:

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