WASET
	@article{(Open Science Index):https://publications.waset.org/pdf/9999091,
	  title     = {Different in Factors of the Distributor Selection for Food and Non-Food OTOP Entrepreneur in Thailand},
	  author    = {Phutthiwat Waiyawuththanapoom},
	  country	= {},
	  institution	= {},
	  abstract     = {This study has only one objective which is to identify the different in factors of choosing the distributor for food and non-food OTOP entrepreneur in Thailand. In this research, the types of OTOP product will be divided into two groups which are food and non-food. The sample for the food type OTOP product was the processed fruit and vegetable from Nakorn Pathom province and the sample for the non-food type OTOP product was the court doll from Ang Thong province. The research was divided into 3 parts which were a study of the distribution pattern and how to choose the distributor of the food type OTOP product, a study of the distribution pattern and how to choose the distributor of the non-food type OTOP product and a comparison between 2 types of products to find the differentiation in the factor of choosing distributor. The data and information was collected by using the interview. The populations in the research were 5 producers of the processed fruit and vegetable from Nakorn Pathom province and 5 producers of the court doll from Ang Thong province. The significant factor in choosing the distributor of the food type OTOP product is the material handling efficiency and on-time delivery but for the non-food type OTOP product is focused on the channel of distribution and cost of the distributor.
},
	    journal   = {International Journal of Economics and Management Engineering},
	  volume    = {8},
	  number    = {8},
	  year      = {2014},
	  pages     = {2579 - 2581},
	  ee        = {https://publications.waset.org/pdf/9999091},
	  url   	= {https://publications.waset.org/vol/92},
	  bibsource = {https://publications.waset.org/},
	  issn  	= {eISSN: 1307-6892},
	  publisher = {World Academy of Science, Engineering and Technology},
	  index 	= {Open Science Index 92, 2014},
	}