WASET
	@article{(Open Science Index):https://publications.waset.org/pdf/6375,
	  title     = {Commercializing Technology Solutions- Moving from Products to Solutions},
	  author    = {Anand Dass and  Hiroaki Murakami},
	  country	= {},
	  institution	= {},
	  abstract     = {The paper outlines the drivers behind the movement
from products to solutions in the Hi-Tech Business-to-Business
markets. The paper lists out the challenges in enabling the
transformation from products to solutions and also attempts to explore
strategic and operational recommendations based on the authors-
factual experiences with Japanese Hi-tech manufacturing
organizations. Organizations in the Hi-Tech Business-to-Business
markets are increasingly being compelled to move to a solutions model
from the conventional products model. Despite the added complexity
of solutions, successful technology commercialization can be achieved
by making prudent choices in defining a relevant solutions model, by
backing the solution model through appropriate organizational design,
and by overhauling the new product development process and
supporting infrastructure.},
	    journal   = {International Journal of Industrial and Manufacturing Engineering},
	  volume    = {3},
	  number    = {5},
	  year      = {2009},
	  pages     = {298 - 305},
	  ee        = {https://publications.waset.org/pdf/6375},
	  url   	= {https://publications.waset.org/vol/29},
	  bibsource = {https://publications.waset.org/},
	  issn  	= {eISSN: 1307-6892},
	  publisher = {World Academy of Science, Engineering and Technology},
	  index 	= {Open Science Index 29, 2009},
	}