TY - JFULL AU - Gundeep Singh Bindra PY - 2010/10/ TI - Efficacy of Anti-phishing Measures and Strategies - A Research Analysis T2 - International Journal of Computer and Information Engineering SP - 1408 EP - 1415 VL - 4 SN - 1307-6892 UR - https://publications.waset.org/pdf/5590 PU - World Academy of Science, Engineering and Technology NX - Open Science Index 45, 2010 N2 - Statistics indicate that more than 1000 phishing attacks are launched every month. With 57 million people hit by the fraud so far in America alone, how do we combat phishing?This publication aims to discuss strategies in the war against Phishing. This study is an examination of the analysis and critique found in the ways adopted at various levels to counter the crescendo of phishing attacks and new techniques being adopted for the same. An analysis of the measures taken up by the varied popular Mail servers and popular browsers is done under this study. This work intends to increase the understanding and awareness of the internet user across the globe and even discusses plausible countermeasures at the users as well as the developers end. This conceptual paper will contribute to future research on similar topics. ER -