WASET
    Usha Sridhar and  Sridhar Mandyam,  A Utilitarian Approach to Modeling Information Flows in Social Networks.   journal   = {International Journal of Computer and Information Engineering}, [online]. World Academy of Science, Engineering and Technology.
    January 2012, vol. 61(1). 131 - 136
    [viewed 17 April 2024]. Available from: https://publications.waset.org/pdf/4507.