Vera Pujani and Alfitman and Refdinal Nazir
Factors Adopting ETravel Website The Case of Indonesia
3571 - 3576
2012
6
12
International Journal of Economics and Management Engineering
https://publications.waset.org/pdf/2669
https://publications.waset.org/vol/72
World Academy of Science, Engineering and Technology
Etravel is travel agencys companies employing internet and website as ecommerce context. This study presents numerous initial key factors of electronic travel model based on small travel agencies perspectives. Browsing previous studies related to website travel activities are conducted. Five small travel agencies in Indonesia has been deeply interviewed in case studies. The finding of this research is identifying numerous characteristics and dimension factors and travel website operations including ownermanager roles, business experiences, characteristically business, and technological aspects. This study is the preliminary research related to travel website adoption in Indonesia. The further study would be conducted in questionnaires of the quantitative research in Indonesia contexts as a developing country.
Open Science Index 72, 2012