Wang Haiyan
A Pragmatic Study of Metaphorization in English Newspaper Headlines
2822 - 2825
2013
7
10
International Journal of Cognitive and Language Sciences
https://publications.waset.org/pdf/17366
https://publications.waset.org/vol/82
World Academy of Science, Engineering and Technology
This paper attempts to explore the phenomenon of metaphorization in English newspaper headlines from the perspective of pragmatic investigation. With relevance theory as the guideline, this paper makes an explanation of the processing of metaphor with a pragmatic approach and points that metaphor is the stimulus adopted by journalists to achieve optimal relevance in this ostensive communication, as well as the strategy to fulfill their writing purpose.
Open Science Index 82, 2013