WASET
    Kristina Maiksteniene,  Modeling Brand Alliance Effects Professional Services.   journal   = {International Journal of Economics and Management Engineering}, [online]. World Academy of Science, Engineering and Technology.
    June 2009, vol. 30(6). 1197 - 1205
    [viewed 27 April 2024]. Available from: https://publications.waset.org/pdf/11570.