@article{(Open Science Index):https://publications.waset.org/pdf/11376,
	  title     = {A Heuristic Based Conceptual Framework for Product Innovation},
	  author    = {Amalia Suzianti},
	  country	= {},
	  institution	= {},
	  abstract     = {This research elaborates decision models for product
innovation in the early phases, focusing on one of the most widely
implemented method in marketing research: conjoint analysis and the
related conjoint-based models with special focus on heuristics
programming techniques for the development of optimal product
innovation. The concept, potential, requirements and limitations of
conjoint analysis and its conjoint-based heuristics successors are
analysed and the development of conceptual framework of Genetic
Algorithm (GA) as one of the most widely implemented heuristic
methods for developing product innovations are discussed.},
	    journal   = {International Journal of Industrial and Manufacturing Engineering},
	  volume    = {6},
	  number    = {7},
	  year      = {2012},
	  pages     = {1259 - 1267},
	  ee        = {https://publications.waset.org/pdf/11376},
	  url   	= {https://publications.waset.org/vol/67},
	  bibsource = {https://publications.waset.org/},
	  issn  	= {eISSN: 1307-6892},
	  publisher = {World Academy of Science, Engineering and Technology},
	  index 	= {Open Science Index 67, 2012},