WASET
    Preeti Yadav and  Dandeswar Bisoyi and  Debkumar Chakrabarti,  Use of Indian Food Mascot Design as an Advertising Tool in Maintaining and Growing the Brand Name.   journal   = {International Journal of Humanities and Social Sciences}, [online]. World Academy of Science, Engineering and Technology.
    February 2018, vol. 135(3). 375 - 378
    [viewed 20 April 2024]. Available from: https://publications.waset.org/pdf/10008704.