WASET
    Aurora Garrido-Moreno and  Antonio Padilla-Meléndez and  Ana Rosa Del Águila-Obra,  Exploring the Importance of Knowledge Management for CRM Success.   journal   = {International Journal of Industrial and Manufacturing Engineering}, [online]. World Academy of Science, Engineering and Technology.
    June 2010, vol. 42(6). 629 - 633
    [viewed 10 May 2024]. Available from: https://publications.waset.org/pdf/1322.