G. Hernandez-Maskivker and G. Ryan and M. Blazey and M. Pàmies
Fast Lines at Theme Parks
1595 - 1600
2013
7
6
International Journal of Psychological and Behavioral Sciences
https://publications.waset.org/pdf/13060
https://publications.waset.org/vol/78
World Academy of Science, Engineering and Technology
Waiting times and queues are a daily problem for theme parks. Fast lines or priority queues appear as a solution for a specific segment of customers, that is, tourists who are willing to pay to avoid waiting. This paper analyzes the fast line system and explores the factors that affect the decision to purchase a fast line pass. A greater understanding of these factors may help companies to design appropriate products and services. This conceptual paper was based on a literature review in marketing and consumer behavior. Additional research was identified in related disciplines such as leisure studies, psychology, and sociology. A conceptual framework of the factors influencing the decision to purchase a fast line pass is presented.
Open Science Index 78, 2013