Raju, Y. , Kang, P. , Moroz, A. , Clement, R. , Hopwell, A. , Duffy, A. (2015), 'Investigating the Demand for Short-shelf Life Food Products for SME Wholesalers', World Academy of Science, Engineering and Technology, Open Science Index 102, International Journal of Economics and Management Engineering, 9(6), 2051 - 2055.